In this day of the disposable digital-only single culture, the release of a proper, full album is a thing of beauty. An album remains the best place to showcase your musical works and demonstrate who you are as an artist.
Our album mastering service is where we really demonstrate our skill too. Mastering an album requires subtlety, intuition & a certain sprinkle of black magic that can only come with plenty of experience.
Even if you have a mixture of soft & heavy songs on the album, the end result must make them flow perfectly together, & smooth out any discrepancies between mixes. This must be achieved while keeping your original preferences & ideas in mind.
Highly dynamic, subtle music must be blended flawlessly & sensitively into an understated work of art. By contrast a bass-heavy, banging album needs to hit the listener hard and loud all the way through. The skill comes in minimising the compromises needed on each track to join-up different tracks naturally. A compilation album is the most extreme example of this problem, but most albums have some variation that needs smoothing out.
Be Beyond Binary – Feel The Music In All Stages
Whatever the music needs, an experienced mastering engineer can intuitively make it happen – they must feel the vibe first to know the best approach to master an album!
The best album mastering service is a human expert. Mastering an album is not a “1-size fits all” task that can be properly achieved with technical metering alone. It’s important to trust your gut – where the music is felt.
No A.I. online mastering service (like eMastered or Landr for example) can actually feel music in the same way as you the artist did when creating it – by definition A.I. automatic mastering can only ever see it as digital binary code. Musicians think and feel beyond binary.
A.I. online mastering is getting better, but there’s a big difference between an unfeeling computer algorithm making decisions based only on maths, Vs a human music lover with soul thinking “that 2nd guitar riff is fu**ing wicked – I’ll bring that out!”.
Analogue hardware is another essential part in achieving next-level sound quality across your album. Especially if the track was produced 100% “In the box” as so many are these days, a lovely mastering-grade analog tube EQ for example, can enhance it sweeter than any plugins could, and bring a certain “magic” to the sound that is still not-quite “there” yet with even the best plugins.
Your finished album should sound cohesive, level matched & with appropriate pauses between tracks (or seamlessly if you prefer). Softer songs shouldn’t feel overly pushed, and banging tracks should feel fat and hefty – and most importantly should both sound “right” when played together. This is where experience comes in.
Dynamic range won the loudness wars – celebrate!
Mastering in 2022 is a little different to a few years ago. Physical CD releases are less common every day, and streaming services are using sophisticated auto-volume levelling to even out playback between songs.
This means that trying to max out your tracks to compete for the ultimate perceived volume blast is not as important as it used to be (although we are fully equipped to max out the volume if you want).
Depending on the genre of music, you may prefer the sound of a more dynamic, quieter master which can sound punchier and more dynamic on streaming services than a super-compressed crunched master. Most music sounds better with more dynamic range. Also with services such as Spotify Loud, listeners have a certain amount of control over the perceived loudness of playback.
Of course many electronic genres and heavy rock styles just sound fatter with a more pushed, louder master – and it is what’s expected from the listener. There is a lot of well-meaning pressure from some places not to push your music to an extreme level, but in the real world a heavy dance track finished to the suggested -14LUFS will simply sound weak in comparison to similar tracks, even with volume levelling. This is a slightly controversial opinion, but a realistic one. Looking at the vast majority of big dance and heavy rock tracks released, they are finished much louder than -14LUFS, and everyone loves it.
So really the best choice is what is right for your genre of music AND your intention as an artist. As an experienced mastering engineer I know immediately what is the best LUFS to master an album.
These auto-volume levelling systems are only going to get better, so it really makes sense to master your music for ultimate sound quality for your individual album and genre, not just maximum volume for the sake of it OR stick rigidly to a LUFS number without taking into account the needs and expectations of your genre. We recommend this approach – if you have other ideas, we are happy to oblige you.
Find a lot more information on this in another article I wrote HERE: “Choosing the best mastering volume in 2022″
Pressing Vinyl Or CD?
It’s important to finish the album slightly differently for a vinyl press run too, so the vinyl version translates well in keeping with the version finished for digital. There are a few key differences in the mastering finish if it’s going to be pressed on vinyl to avoid problems with the cut, and make it sound great. Often using masters that have been finished for digital use will lead to a less dynamic vinyl cut, and not “kick” as hard as you’d hoped. We recommend getting dedicated pre-vinyl optimised masters in the same session (for only £10 each).
If you are having a CD run made, you can then optionally deliver a DDP file to the pressing plant. A DDP is like 1 special zip file with everything needed to make a CD, with all your ISRC codes, credits and title metadata embedded. This is not essential, but some pressing plants request them, and it is the neatest, most secure way to deliver your album.
Let’s Go Far Out For A Moment
Loz (our mastering engineer) is a zen practitioner and generally esoteric chap. He uses barebow archery, meditation and other ways to clear his headspace when the computer gets too much, and comes back to the job with fresh perspective and clarity.
We feel this gives us an edge which, in our opinion, helps make us one of the best mastering services around (especially when you consider our highly competitive rates). These visceral approaches really come into play when finding the correct natural point in an album to start work from, and in the final levelling and “tying it all together” thus making the final result flow together beautifully (spoiler alert: you can’t just rely on a LUFS meter to level out an album properly).
Trying not to be too much of a hippy about it, but perhaps music is a tangible expression of the living, all-connected energy of the universe, and when musicians are totally buzzing during a recording, they are channelling that energy during their flow state – reflecting their synergy with the universe at that time. That’s when a track turns from good to awesome.
When the hairs on your neck stand up and you feel your blood run cold from hearing your great new song on a fresh head, or you just know that this take is “the one” while you’re recording it – that’s what I’m talking about. That’s what needs to be channelled during mastering an album. Why throw all your magic to an A.I. tech company’s cash-cow, (essentially just running your music through a meter-adjusted plugin preset chain) just to save a small amount of money right at the end of your creative process – one of the most crucial stages. Get a human expert instead who can feel your music.
Fat As Funk – Est. 2006. – Album Mastering Experts
Fat As Funk offers great rates on album mastering, & you can order with confidence knowing that your carefully crafted studio mix will stand up as a complete work you can be proud of.
You can try our online mastering free. Upload your track today for a free stereo mastering demo!
If you want to test our stem mastering before committing to a full analogue mix+master, you can buy some stems and try it at a greatly reduced cost! (Stem mastering is like a mini-mix+master).
We usually hit the sweet-spot first time, but rest assured that if you feel any adjustments are necessary, we will gladly tweak our work for free. We insist on our clients being thrilled with their masters, as we want you to tell your friends how pleased you were with all aspects of our work. If you’re happy with your album, we’re happy.
We would love to transform your recordings into a record! Try us today and level-up your sound!